{"product_id":"9780812981445","title":"Start Something That Matters","description":"\u003cp\u003e\u003cb\u003eThe incredible story of the man behind TOMS Shoes and One for One, the revolutionary business model that marries fun, profit, and social good\u003c\/b\u003e\u003cbr\u003e  \u003cbr\u003e “A creative and open-hearted business model for our times.”—\u003ci\u003eThe Wall Street Journal\u003c\/i\u003e\u003cbr\u003e  \u003cbr\u003e \u003cb\u003eWhy this book is for you: \u003c\/b\u003e\u003cbr\u003e \u003cb\u003e \u003c\/b\u003e\u003cbr\u003e • You’re ready to make a difference in the world—through your own start-up business, a nonprofit organization, or a new project that you create within your current job.\u003cbr\u003e • You want to love your work, work for what you love, and have a positive impact on the world—\u003ci\u003eall at the same time\u003c\/i\u003e.\u003cbr\u003e • You’re inspired by charity: water, method, and FEED Projects and want to learn how these organizations got their start. \u003cbr\u003e • You’re curious about how someone who never made a pair of shoes, attended fashion school, or worked in retail created one of the fastest-growing footwear companies in the world by \u003ci\u003egiving\u003c\/i\u003e shoes away.\u003cbr\u003e • You’re looking for a new model of success to share with your children, students, co-workers, and members of your community.\u003cbr\u003e \u003cb\u003e \u003c\/b\u003e\u003cbr\u003e \u003cb\u003eYou’re ready to start something that matters.\u003c\/b\u003e\u003cbr\u003e  \u003cbr\u003e With every book you purchase, a new book will be provided to a child in need. One for One.™\u003c\/p\u003e","brand":"Blake Mycoskie","offers":[{"title":"Paperback \/ softback Trade paperback (US)","offer_id":48675456057556,"sku":"9780812981445","price":25.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1000\/9208\/files\/BNCImageAPI_3d9e1b55-a81f-4b2e-b21a-cb6e08cd5715.jpg?v=1789521624","url":"https:\/\/penguinshop.ca\/products\/9780812981445","provider":"Penguin Shop","version":"1.0","type":"link"}